Strategy 1-Hour Talks
Speaker:
Nancy Douyon
Design Ethicist and Product Philosopher, Independent Consultant
How Inclusive Design Expands Business Value
Recorded September 2020
$99
Speaker:
Nancy Douyon
Design Ethicist and Product Philosopher, Independent Consultant
Every design decision has the potential to include or exclude customers. Learn how to develop inclusive solutions that expand business value by doing user research and planning design operations.
Speaker:
Matthew Boyd
Product Evangelist, Unily
Digital Workplace Transformation
How to effectively design engaging digital workplaces with clients
Recorded December 2018
$99
Speaker:
Matthew Boyd
Product Evangelist, Unily
This online seminar explores the details of designing and delivering a new digital workplace: everything from establishing a vision and set of goals, through delivering a solution that engages users and adds value to the business. These are just a few of the areas we will explore in the form of three digital workplace design case studies.
Speaker:
Kelly Goto
CEO and Founder, gotoresearch
Rapid UX Research for Lean and Agile Teams
Recorded April 2018
$99
Speaker:
Kelly Goto
CEO and Founder, gotoresearch
Learn how rapid UX research cycles can help teams already moving in a lean or agile format get the information they need to learn and pivot quickly while maintaining sound research practices. Output can take the form of mental models, jobs-to-be-done output, journey maps and behavioral personas — based on the need. Critical business decisions are addressed in weeks rather than months.
Speaker:
Max Talbot-Minkin
Vice President of Product and Design, TodayTix
Building a 2.0
Making Big Design Changes Without Causing Big Waves
Recorded October 2017
$99
Speaker:
Max Talbot-Minkin
Vice President of Product and Design, TodayTix
Often companies are faced with a dilemma between redesigning something from scratch or continuing to iterate on their existing product. Although redesigns are a minefield of potential customer outrage, sometimes they are the right action to move the needle and modernize your product. By planning carefully, ensuring you’re solving for user needs, and involving real users throughout the process, you can mitigate the risk of a redesign and maximize its potential. Learn the principles and tools and see how TodayTix pulled it off successfully.
Speakers:
Kristine Malden
Director of User Experience, Estee Lauder Companies Online
Hana Schank
Public Interest Technology Fellow, New America
Getting Stakeholder Buy-In: UX in the Real World
Making the Case for User-Centered Design to Clients and Organizations
Recorded October 2016
$99
Speakers:
Hana Schank
Public Interest Technology Fellow, New America
Kristine Malden
Director of User Experience, Estee Lauder Companies Online
Usually people talk about their successes. But in this session we'll share some of our favorite failures in order to explain how to identify and overcome real-world obstacles. Because designing for the user is important, and the challenges we face are real. Whether you’re a one-person show working at a startup or advocating from within a larger corporate team, we’ll provide relevant case studies and strategies for gaining and maintaining stakeholder buy-in, leveraging limited resources, and cultivating a user-centered design process that benefits everybody.
Speakers:
Frank Bentley
Senior Principal Researcher, Yahoo
Brooke White
Senior Director of UX Research, Yahoo
How to Change Your Corporate Culture to be User First
UX Research at Yahoo
Recorded August 2016
$99
Speakers:
Brooke White
Senior Director of UX Research, Yahoo
Frank Bentley
Senior Principal Researcher, Yahoo
Learn how Yahoo’s UX Research team created a company wide user first culture, directed product strategy to align with real user needs, and improved usability on all mobile and web products. We will describe the UX Research team, its organization and role, and specific ways we conduct research to positively impact product development for this global company with a billion monthly users. We will provide deep insight about the role of UX Research at scale and the best ways to organize and deliver that research for maximum effect.