User Interviews

Advanced techniques to uncover values, motivations, and desires

User interviews are a fast way to learn about your users: what they think, feel and even need. Like usability testing, interviewing users is a challenging method for new researchers because questions and interviews are difficult to design and do well, and analyzing the large amount of varied qualitative data can be challenging.

In this course, you will learn how to prepare for and conduct a successful semi-structured interview. You will also learn how to perform a thematic analysis of interview data.

"I've been doing interviews for a year without any formal training and this class brought so much structure, clarity and 'ah-ha' moments to my process. Totally worth it."

Jessica Orellanes
Balsamiq, Bologna, Italy

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UX Certification Credit

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