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Why Microinteractions Are Important for UX

Summary: Defining microinteractions and why getting these small UI details right matters for the quality of the user experience.

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https://www.youtube.com/watch?v=ZBLRzsmLy5w

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Microinteractions in User Experience

Microinteractions convey system status, support error prevention, and communicate brand. They are initiated by a trigger, are single-purpose, and can make the experience engaging.

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Alita Joyce is a User Experience Specialist with Nielsen Norman Group. She is a mixed-methods researcher with a specialization in cognitive psychology and behavioral observation. Alita has published research on a diverse range of topics, such as interface design patterns, young technology users, social media, emerging technologies, and strategic design initiatives. 

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