Summary: UX workshops can drive projects forward and build consensus, but are only a valuable use of time when the agenda is defined from the goals you want to achieve. Here's a 3-step process for designing a useful workshop agenda in UX projects.
Kate Kaplan is Insights Architect at Nielsen Norman Group. She specializes in the application of human-centered design and research practices to enterprise UX challenges.
Prior to joining NN/g, Kate was VP of Strategy at the digital marketing agency Centerline Digital, where she led a cross-disciplinary team of UX designers, content strategists and digital marketers in solving complex problems for high-technology B2B organizations, such as IBM, GE and National Instruments.
