Open vs. Closed Card Sorting

Summary: There are two types of card sorting, which measure different aspects of users' mental models for information architecture.

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Card Sorting: Uncover Users' Mental Models for Better Information Architecture

Card sorting is a UX research technique in which users organize topics into groups. Use it to create an IA that suits your users' expectations.

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Kathryn Whitenton is Nielsen Norman Group's Director of Digital Strategy. She works with clients to evaluate the user experience and information architecture of websites in a variety of industries including technology, telecommunications, and media, as well as corporate intranets. She has conducted usability research, eyetracking user research, and studies of users on mobile devices in the United States, Europe, Asia, and Australia. Her user studies have included general audiences as well as specific consumer types, business segments, children, and seniors.

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