Attending this course and passing the exam earns 1 UX Certification credit, which also counts towards the optional UX Research Specialty.
Learn more about NN/g's UX Certification Program.
Generate insights, product scorecards and competitive analyses, even when you don’t have access to user data
The basis of the course is a lecture format with some group exercises to reinforce the learned principles and guidelines. The course also includes:
These tools will benefit you during class, but are not mandatory:
NN/g offers a variety of courses on research methods. Having more experience with research methods and, most importantly the insights derived from them, helps to build deeper expertise that is very helpful when conducting UI analysis. Two of particular relevance are:
NN/g also offers two courses that focus on quantitative UX methods, but these courses address two different types of data collection:
NOTE: The methods in both of these last two courses can be applied to a variety of different websites and applications. Analytics data comes from a larger group of users in uncontrolled, but real-life situations. Quantitative usability studies allow you to put a number on your site’s usability and gather more in-depth and specific information about which tasks are easy or difficult to perform on your site. (If you really want to be thorough, use both methods — taking both courses to prepare — and triangulate the findings.)
Attending this course and passing the exam earns 1 UX Certification credit, which also counts towards the optional UX Research Specialty.
Learn more about NN/g's UX Certification Program.
"This course was a great dive into various methodologies for assessing user experience. I have more tools under my belt and have many ideas to create metrics around them."
Ehow Chen, Ambition Data
"The real world application of the design principles using live app screen shots and real world examples is extremely helpful when digesting the course content! I am excited to go back to the IRS and conduct a PURE method session with our team."
Anel Wooten, IRS
"The slides from this class will join my toolkit! I expect to use them regularly back at work, and use them to teach myself more than I could learn/ absorb in one day."
Beth Gray, Kroger Co
More Participant Comments
"Really deep course for designers. Great metodologies."
Kateryne Zaiko, Symphony Solutions
"This was a ground-breaking, fundamental course for me. Highly recommended, especially if Christian Rohrer leads it."
Phil E., BeyondTrust, Ridgeland, MS USA
"Very good course, very interesting, many things became a lot clearer for me."
Edwina Fautrai, Paris
"Learned a lot and I liked that the speaker who developed a ux assessment method is teaching it."
Dana Tongman Yang, Ventera Corporation, Tysons, Virginia, USA
"This is a fundamental course for those entering the world of heuristic evaluation.
Gives you all the tools you need to proceed with a methodical and structured approach."
Sergio Vento, Freelance, Milano, Italy
"A lot of content covered in a fun pratical way. I felt like I was in a really great University class again."
Tudor Teisaiw, Waters Corp.
"Amazing training with good comparision about different techniques to assess UX.
The instructor has a super strong knowledge and explains very well."
Leandro, Booking.com
"Christian is a really engaging presenter and provides a comprehensive and practical guide to using UX assessment methodologies."
Helen Whittaker. Bankwest.Perth, Western Australia
"Great course on how to design great products using time and cost effective methods."
Lavish Lalwani, Norbit Software Pty Ltd.
"This was a great course that showed how to do some of that formal evaluation methods I'd heard of but never knew how to implement in my process."
Thai Dang, eBay
"The information I learned will allow for more flexible strategy development for the overall usability test plan per each project's individual needs."
Kristian Stafford, Lockheed Martin
"The Pure method was great to learn and the instructor was great, entertaining and knowledgeable. Great course!"
Eva Cunningham, RRD Marketing Solutions
"This course was very hands on and also informational. The first part was like drinking from a fire hose because there was so much information."
Brian Revels, Heff Jones, LLC, Charlotte, NC
"This has never been an area of UX I had much experience in. I gained valuable knowledge for use in evaluating designs. I now have many tools, techniques and understanding that I can add to my repertoire."
Melanie Myers, Novetta, Broadlands
"Loved the course! We moved quickly, but my attention didn't wander as it easily could have done being virtual. One breakout was just right in my opinion — I loved getting to meet the other attendees, but we struggled a little with the technology. It was easier to listen to Christian, who did a fantastic job making sure all questions were addressed."
Katie Powderly, Colibri Group, St Louis
"This was great to learn more formalised ways of rating design. I feel really confident that I can use this objectivity to assess designs."
Caitlin Robinson-Murphy, SEEK, Melbourne, Australia
"Super useful course, very practical tips and tricks. Well thought out and referenced. Really enjoyed this course - well worth the time and expense. Will start implementing straight away :)"
Premika Posaw, GovTech, Singapore
"I really enjoyed the course. Thought the content and materials were excellent, as was the instructor, Christian. It reinforced my prior knowledge and I learnt a new methodology. Would definitely recommend."
Lani Raukawa Field, Signify Ltd, Wellington, New Zealand
"This course discusses useful evaluation methods particularly for times when you don't have access to users or budget, and need to evaluate designs based on principles and expertise."
Cristina Del Rosario, Aleph Labs, Manila, Philippines
"Christian was a great teacher and very engaging and well-spoken. He also has a vast amount of expertise to share."
Jules Ang, GovTech Singapore, Singapore
"This course gave me ways to assess designs without users, and taught me why this is beneficial. I'd never used any structured ways to do this before. Now I feel like I could get my team on board for these methods and conduct them with confidence."
Kate Newbown, Department of Industry, Science, Energy and Resources, Canberra, Australia
"Gave a variety of methods for expert evaluations. Was useful for people at different levels of experience, so as someone with limited experience I was still able to gain a lot from it. I now have a range of options that I can explore if I am not able to run user testing with real users."
Kirsty Baker, Open University, Milton Keynes, UK
"This course is an excellent dive in into the topic and provides tools and critical information to help you make a better assessment of an experience. After taking this course, you will have a deeper understanding of what works or what doesn't for a particular product/flow and how you can go about to improve it."
Ileana Maleschuk, Verint, Vancouver, Canada
"Christian Rohrer did an incredible job of teaching this class. Would highly recommend it to anyone wanting to get into research a deeper!"
Jacquie Granger, USAC, Washington, DC
"This was a wonderful dive into assessing UX designs. I really appreciated the opportunity to practice key principles making me confident to execute them with my team."
Allison Luetschwager, Delta Dental of Wisconsin, Stevens Point, WI, USA
"Loved the course :-) Super engaging, and I can action this stuff in my work straight away."
Martin Kerr, Scottish Enterprise, Glasgow, Scotland
"This course was packed with valuable information! I learned so much about the different methods for assessing UX designs as an expert (outside of user studies). Even though the slides were information-dense, the content was was presented at a level that was understandable and not too overwhelming. I know I'll be saving the course presentations / notes for future reference!"
Amy Harvey, IT Consultant, Blacksburg, VA, USA
"This course is a great overview of the methods used by UX experts. Provides a lot of practical tools and insights. The instructor was able to go over a lot of information, but it was always interesting."
Brian Connolly, Office of the New York State Comptroller, Albany, NY, USA
"These techniques and assessments are great tools for working with a tight budget or a team that might be hesitant to spend money on user research."
Sam M., Morgantown, USA
"There is a lot of material covered in this course and it is quite technical at this time but it is a great overview of various methods, their pros and cons, and how they are useful to assess UX designs."
Dylan Palfy, Cleveland, OH, US
"If you're interested in learning more about the many accepted industry standards for generating a quality user experience and ponder how to choose the best methodology to properly test and apply those design principles to your products or services, then 3 things are true.
1) You're weird!
2) There are others that share your weirdness!!
3) You're in the right spot because this class is for you!!!"
Michael Ryan Carpenter, Frazer Computing, Canton, NY USA
"I loved it, I knew about just a few topics but he provided a great set of tools and information for me to work with."
Teresa Mendiola, Everett
"A really great course for understanding key principles in UX design. Learning how to perform strong internal assessments can help a team save money on user research, do user research based on strong hypotheses, and build up a common vernacular around good and bad user experiences."
Teresa Demel, Adobe, Seattle, WA, USA
"Another AWESOME course from NNG! It is a very good overview of assessments for designs. It will give you the tools necessary to do several assessments on your own/with your teams. There are helpful examples and activities to enhance your understanding of the content. The instructor is very knowledgeable and engaging, and they answer questions throughout the class. Overall very informative and accessible, no pre-req knowledge necessary!"
Ashley Knobloch, Workiva, Phoenix, USA
"I think the course was very worthwhile and there is a lot of content to bring back to the team and share."
Christina Kappil, Baxter Healthcare, Chicago USA
"While I knew about Nielsen's 10 Heuristics, it was awesome to be able to learn more in detail about it, and other methods like Don Norman's 7 Principles and learn about the PURE method (evaluate the ease of use of a flow) DIRECTLY from it's creator! Most of all, I appreciate all of the examples Christian provided for each of the principles when assessing designs. Highly recommend."
Heather J Brown, BECU, Seattle, WA USA
"This course was highly engaging with many interactive polls and exercises. Very enjoyable to learn and then practice with hands-on exercises! What are you waiting for? Learn from the master of the PURE method directly!"
Amy Allar, Pennsylvania Interactive, NIC Division of Tyler Technologies, Harrisburg, USA
"Súper helpful and practical, really useful to understand the different assessment techniques for UX."
Natalie, Google, Dublin Ireland
"I love how the instructor took us through the case studies and worked on the activities with us and involved our thinking process by giving us an easy way to respond by polling! It's fuss free and easy to understand the concept!"
Sim Jinfay, Zionext Pte Ltd, Singapore
"An engaging and informative, practical and implementable course. Christian is a highly personable speaker and tutor."
Angela Conway, PwC, UK
"Learnt lots more in class than I could of if I had read it online. Practice in class activity is very valuable."
Having user data, whether qualitative or quantitative, is always recommended. But with the right training and processes, user experience professionals can supplement research and data analytics with UX assessments, providing several beneficial outcomes without having to conduct studies or data analysis, such as:
In this course, you will learn several inspection and analysis methods that, when conducted properly, will reliably produce insights about the quality of your user experience and how to potentially improve it. These skills supplement other research methods such as usability testing, quantitative benchmarking, and analysis of passively gathered user data.