Summary: Critiquing a design is not the same as criticizing a design. Keep opinions out of design reviews to remain objective and increase the value of the design assessment.
Expert reviews involve the analysis of a design by a UX expert with the goal of identifying usability problems and strengths.
Video Author
Aurora Harley is a Senior User Experience Specialist with Nielsen Norman Group. Aurora’s research and consulting experience includes organizations in a variety of industries, such as ecommerce, travel, healthcare, and B2B (business-to-business). She also conducts independent research for NN/g, and regularly leads training courses on mobile usability, UX strategies, psychology and UX, and analytics. Aurora combines her background in front-end web development and UX design to inform her work, creating effective designs that balance technical, business, and user needs.
