Partner with Other Research Teams in Your Organization

Summary: To gain a holistic picture of your users, exchange data with the non-UX teams in your company who are collecting other forms of customer data, besides the user research you do yourself. You gain; they gain.

https://www.youtube.com/watch?v=w3XMCwwW7MI

Video Author

Garrett Goldfield is a User Experience Specialist at Nielsen Norman Group with 20 years of practical experience. At Nielsen Norman Group, Goldfield has consulted for clients in a broad range of industries, including e-commerce, automotive, health care, financial, media, telecommunications, education, art and non-profits, as well as highly specialized B2B sites.

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