What Are Personas and Why Should I Care?
Summary: Personas can humanize complex data and help give UX design teams a consistent focus and design target.
Summary: Personas can humanize complex data and help give UX design teams a consistent focus and design target.
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Personas Make Users Memorable for Product Team Members
When based on user research, personas support user-centered design throughout a project’s lifecycle by making characteristics of key user segments more salient.
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